As a lingerie producer, with mostly female customers and employees, the fight against breast cancer is close to our heart.
Perfectly fitted and beautiful lingerie helps you feel feminine and confident after a major event, such as a mastectomy or other operation. That is why PrimaDonna and Marie Jo give you the opportunity to have a new bra changed to a prosthetic bra after purchase. All our iconic styles have customizable patterns, so you will receive your comfortable prosthetic bra within two weeks. This enables women to wear their prosthesis discreetly and comfortably, with the support of a bra from their favorite brand. Stop by your favorite lingerie boutique for more info.
At the request of Ghent University, we developed a special radiation bra. This bra protects the healthy breast while the other breast receives radiation. This special bra is currently being used in four European hospitals.
Besides our company’s engagements, socially involved employees often take initiatives of their own, such as "De Warmste Week" with proceeds going to Pink Ribbon.
Via Time4Society, a non-profit organization, employees of Van de Velde have given time to social projects. We made learning packs for volunteers who assist children who suffer from learning disabilities. Together with children from underprivileged families we played a game in the woods, and also, we prepped the garden of Ten Dries for spring. Ten Dries is a pluralist organization for children and adolescents with disabilities.
At Van de Velde we have a heart for culture